You may have heard of beacon technology, known for providing indoor location tracking. Since its debut, beacon technology has developed and changed. It can yield promising marketing results for businesses of any size. Since beacon…
If you’ve found yourself increasingly drawn to shopping options that don’t require you to leave your home or car, you’re not alone. Throughout the course of this pandemic, online ordering has become much less of…
The COVID-19 pandemic impact on small businesses has been brutal and swift so far. While many figure out what their next business move is, others continue to shutter their doors and wait out the storm,…
Yes, You Have to Have a Landing Page, but We Promise They’re Worth it Promotions: You set up a lot of marketing material around a special sale or a seasonal event at your company with…
Convenience is the indulgent threshold by which a business is judged. Free or fast shipping, online ordering, and responsive customer service are some of the sure fast ways into consumers’ heart and wallet. Online ordering…
Video is everywhere. YouTube still reigns supreme, but now you have Facebook videos (including Facebook Live), videos you can embed into a Tweet, and Instagram videos. Video is eye catching— literally. It grabs your attention…
Facebook, Instagram, Twitter, Pinterest, and LinkedIn are all channels with large amounts of users, and they’ve proven that they have staying power. But which should you use and how can you make sure your posts…
You probably already know email marketing offers a great return on your marketing investment. It’s a great way to let your customers know about the latest updates or blog posts from your company and relevant…
Every business wants to rank well on Google. It can be frustrating when you conduct a search on your phone and find your business in the top three organic search results only to go home,…
Capturing email addresses from your website visitors (potential customers) is essential for driving business growth. It allows you to have an open line of communication direct to your customers’ inbox announcing the latest promotion, new…
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