People live and connect on social media, and with each new smartphone, the cameras become more advanced. What does this mean for you? Well, every person (and every business) can post photos on social media….
What is Responsive Website Design? If you’ve come across this term before, but aren’t sure what it means, keep reading. Having a responsive website is not only important to your customers, but also for your…
How well do you know your customers? Aside from what they buy from your business and their demographic information, do you have an idea of what matters to them? Sometimes digital marketing involves more than…
You have a Facebook page for your business, and you have some of your customers as followers. Have you wondered whether it would be worth it to use the paid advertising options on Facebook? With…
One good (and bad) part of digital marketing? The amount of data you can study! A quick pass through Google Analytics shows tons of measurable data about your website. How should you decide which metrics…
We’ll all be glad to see 2020 come to an end. Which leaves us looking forward to 2021, and the marketing trends to focus on in this new year. One aspect of your marketing strategy…
Businesses in almost every industry and of every size have had their search engine optimization (SEO) efforts affected by the pandemic. Initially, some essential businesses saw a surge when everyone tried to stockpile toilet paper…
It’s a high-priority to have a plan for business success. Those who have professional skills in the digital environment realize the importance. Let Zephyr accomplish your plan, today!